ESPN Innovation Lab Revolutionizes Sports Technology
When you come up to Central Florida we are pretty sure you have got Orlando theme parks on the mind. After all, advertisements for parks like Universal Studios, Wet ‘N Wild and the Walt Disney World Resort are everywhere. But have you ever thought of Orlando as a sports town? We have the Orlando Magic and just got our own football team thanks to the UFL’s Florida Tuskers, but the great folks at Disney recently opened up a sports spot that blows any other one out of the water.
The ESPN Innovation Lab at Disney’s Wide World of Sports is a brand new lab designed to create sports technology that will enhance the game viewing experience for both players and fans. They’ve already released two special features that have enhanced the Major League Baseball and National Football League experiences. For the MLB the ESPN Innovation Lab created Ball Track. This Doppler-based system tracks the distance, height, speed and duration of home runs knocked out of the park by MLB heavy hitters. It was already used successfully over at the MLB’s 2009 Home Run Derby.
For the NFL, the ESPN Innovation Lab created the Snap Zone. This freeze-frame technology lets fans take in depth views at certain plays and zoom in and out to check out every detail. The great thing about the ESPN Innovation Lab is that it will be open to visitors at certain times throughout the year. This means that guests will be able to take a look at whatever project the “emerging technology staff” is working on.
“The ESPN Innovation Lab is an extension of ESPN’s commitment to being a leader in technology,” said Chuck Pagano, executive vice president, technology, ESPN. “This cutting-edge production house will foster creativity and the development of new tools to provide fans the best on-air coverage of sporting events.”
The Wide World of Sports Complex is the home of the Atlanta Braves spring training program. It also hosts the Chelsea Football Club, the Varsity All-Star Cheerleading competition and the Walt Disney World Marathon. This is a great addition to the Walt Disney World attractions. Who knows what other sports technology they’ll come up with next?
The ESPN Innovation Lab at Disney’s Wide World of Sports is a brand new lab designed to create sports technology that will enhance the game viewing experience for both players and fans. They’ve already released two special features that have enhanced the Major League Baseball and National Football League experiences. For the MLB the ESPN Innovation Lab created Ball Track. This Doppler-based system tracks the distance, height, speed and duration of home runs knocked out of the park by MLB heavy hitters. It was already used successfully over at the MLB’s 2009 Home Run Derby.
For the NFL, the ESPN Innovation Lab created the Snap Zone. This freeze-frame technology lets fans take in depth views at certain plays and zoom in and out to check out every detail. The great thing about the ESPN Innovation Lab is that it will be open to visitors at certain times throughout the year. This means that guests will be able to take a look at whatever project the “emerging technology staff” is working on.
“The ESPN Innovation Lab is an extension of ESPN’s commitment to being a leader in technology,” said Chuck Pagano, executive vice president, technology, ESPN. “This cutting-edge production house will foster creativity and the development of new tools to provide fans the best on-air coverage of sporting events.”
The Wide World of Sports Complex is the home of the Atlanta Braves spring training program. It also hosts the Chelsea Football Club, the Varsity All-Star Cheerleading competition and the Walt Disney World Marathon. This is a great addition to the Walt Disney World attractions. Who knows what other sports technology they’ll come up with next?
Labels: Disney Attractions, sports in orlando, walt disney world, wide world of sports
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